Photographers
Social media tips and strategies for photographers.
How Creative Professionals Use Behind-the-Scenes Content to Justify Premium Pricing
Why behind-the-scenes content is the most effective pricing justification for creative professionals — how showing the invisible work, expertise, and decis...
May 24, 2026
Portfolio vs. Personality: What Creative Professionals Get Wrong About Social Media
Why a perfect portfolio isn't enough to book clients on social media — how creative professionals balance showcasing work with showing the person behind it...
May 3, 2026
LinkedIn for Photographers: The Corporate Client Pipeline Nobody Talks About
Photography social media advice focuses almost entirely on Instagram. This is correct for wedding and lifestyle photographers whose clients live there. It…
Apr 10, 2026
Seasonal Marketing for Creative Businesses: Booking Next Year's Clients This Year
How photographers, florists, planners, and designers use seasonal content strategy to fill their calendars months in advance — the booking timeline, season...
Apr 3, 2026
The Engagement Season Social Media Sprint: How Wedding Photographers Can Book January–March
More engagements happen between Thanksgiving and Valentine's Day than at any other time of year. The holiday gatherings, the end-of-year intentionality,…
Mar 18, 2026
How Wedding Photographers Can Use Pinterest to Book Next Year's Weddings Right Now
Engaged couples plan on Pinterest 12 to 18 months before their wedding. The bride who gets engaged in December is on Pinterest in January, building boards…
Mar 9, 2026
Instagram vs. Portfolio Website: Why Photographers Need Both (And What Goes Where)
Most photographers treat Instagram and their website as the same thing — a place to show their best work. They post the same images in both places,…
Mar 5, 2026
Wedding Photography Social Media: The Vendor Tag Strategy That Books Your Next 10 Weddings
Every wedding you photograph is attended by eight to twelve vendors. Each of those vendors has their own Instagram following — florists, venues, planners,…
Feb 25, 2026
Social Media for Photographers: Your Instagram IS Your Portfolio. Treat It Like One.
There's a photographer in your market with a worse eye than you. They understand light less intuitively. Their compositions are fine — not remarkable.…
Feb 22, 2026