Beauty

Social media tips and strategies tailored for beauty businesses.

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Title card for: Social Media for Tattoo Artists: Your Portfolio Should Live on Instagram, Not in a Binder
Beauty5 min read

Social Media for Tattoo Artists: Your Portfolio Should Live on Instagram, Not in a Binder

Here's a test. Search Instagram for your specialty — blackwork sleeves, fine line florals, neo-traditional portraits, whatever you do best. Look at the…

Mar 1, 2026
Title card for: Social Media for Nail Techs: The Hand Model Is Sitting Right There
Beauty5 min read

Social Media for Nail Techs: The Hand Model Is Sitting Right There

Nail art is the single most shareable content category in beauty. Every client who sits across from you is holding their hands still for an hour or more —…

Feb 27, 2026
Title card for: Barbershop Social Media: Stop Posting Fade Photos and Start Telling Stories
Beauty5 min read

Barbershop Social Media: Stop Posting Fade Photos and Start Telling Stories

Scroll through any barbershop Instagram page and you'll see the same thing: a grid of fades. Crisp lines. Fresh cuts. Identical angles, identical…

Feb 24, 2026
Title card for: How Independent Hair Salons Stay Consistently Visible on Social Media (Without Posting After Every Appointment)
Beauty5 min read

How Independent Hair Salons Stay Consistently Visible on Social Media (Without Posting After Every Appointment)

Here's the uncomfortable truth about hair salon social media: the stylists booked out three weeks in advance aren't necessarily better at their craft than…

Feb 22, 2026