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Tech Professionals

Social media tips and strategies for tech professionals and developers.

Featured image for: Twitter/X for Developers: Building in Public Without the Cringe — Twitter X developers building in public
Personal Brand3 min read

Twitter/X for Developers: Building in Public Without the Cringe

How developers build in public on Twitter/X without the cringe: post what you shipped, what broke, and what you learned, and skip the hustle talk.

Aug 24, 2026
Featured image for: LinkedIn for Software Engineers: Building in Public Without Sounding Like a Bro — LinkedIn for software engineers developers
Personal Brand3 min read

LinkedIn for Software Engineers: Building in Public Without Sounding Like a Bro

Tech LinkedIn has a reputation problem. The fundraising announcements dressed as reflections. The \. Tech LinkedIn has a reputation problem.

Mar 13, 2026
Featured image for: How Software Engineers Build a Reputation That Finds Them (Without Becoming an Influencer) — software engineer personal branding LinkedIn
Personal Brand5 min read

How Software Engineers Build a Reputation That Finds Them (Without Becoming an Influencer)

Let's get the objection out of the way: you're not trying to become a tech influencer. You don't want to post hot takes about JavaScript frameworks or…

Feb 24, 2026