Nonprofits
Campaign management, awareness months, volunteer stories, and impact reporting.
Why Catalog Maker works for nonprofits
Nonprofits juggle multiple campaigns, awareness months, and programs year-round. Catalog Maker's event scheduling means you can set up Giving Tuesday, Awareness Month, and Annual Gala once — and your AI Manager handles the content cadence automatically.
The real power? Linking impact reports and success stories to campaign items. Your AI Manager doesn't just say “donate now” — it tells the story of a child who learned to read, a community garden that feeds 50 families, a shelter that kept the lights on.
Primary use case
What to catalog: Fundraising campaigns (Event), ongoing programs (Feature), volunteer/beneficiary stories (Person, Social Proof), impact data (Education), and awareness months (Event).
Key features: Treat as Event for campaigns and awareness months, Feature tag for ongoing programs, Collateral linking for impact reports.
Example catalog
Giving Tuesday – Double Your Impact
Treat as Event: Dec 3. Lead-up: 14 days. Yearly recurrence. External link to donation page.
After-School Literacy Program
Ongoing program. Linked collateral: impact report, student photos.
Volunteer Spotlight – Sarah
Why she volunteers, hours contributed, personal story.
Student Success Story – Maria
Before/After: reading level improvement. Video testimonial linked.
Impact Report 2024
Annual results. Linked collateral: full PDF report.
International Women’s Day
Treat as Event: Mar 8. Lead-up: 7 days. Yearly recurrence.
Annual Gala 2026
Treat as Event: Oct 15. Lead-up: 21 days. External link to ticket page.
Media recommendations
- Select multiple images for programs — upload photos of participants, volunteers, and community events.
- Picture Collage for impact summaries — show multiple beneficiaries or program moments in one post.
- Ken Burns Effect for powerful single photos you want as Reels or TikToks.
- Always prioritize photos of people (with consent) over logos or graphics.
Collateral strategy
- Upload annual impact reports and link to campaign items
- Upload beneficiary success stories (written and video)
- Link donor testimonials to fundraising campaign items
- Upload event flyers and program brochures
Example week of posts
With this catalog setup, your AI Manager creates:
Student success story: Maria read her first chapter book
Volunteer spotlight: why Sarah gives her Saturdays
Impact report highlight: 200+ students served this year
Giving Tuesday countdown: 10 days to double your impact
Pro Tips
- •Use Treat as Event with yearly recurrence for awareness months and annual campaigns — set once, runs every year.
- •Link impact reports to campaign items so your AI Manager creates data-backed appeals, not generic asks.
- •Catalog beneficiary stories as Social Proof — real stories outperform stats-only posts.
- •Set longer lead-up periods (14–21 days) for major fundraising campaigns to build momentum.
Common Questions