Catalog Maker

Nonprofits

Campaign management, volunteer stories, and impact reporting.

Why Catalog Maker works for nonprofits

Nonprofits juggle multiple campaigns and programs year-round.

Primary use case

What to catalog: Fundraising campaigns (Event), ongoing programs (Feature), volunteer/beneficiary stories (Person, Social Proof), and impact data (Education).

Key features: Calendar Event for campaigns, Feature tag for ongoing programs, Collateral linking for impact reports.

Example catalog

Event

Giving Tuesday – Double Your Impact

Calendar Event: Dec 1, 2026. Lead-up: 14 days. Never (one-time). External link to donation page.

Feature

After-School Literacy Program

Ongoing program. Linked collateral: impact report, student photos.

Person

Volunteer Spotlight – Sarah

Why she volunteers, hours contributed, personal story.

Social Proof

Student Success Story – Maria

Before / After: reading level improvement. Video testimonial linked.

Education

Impact Report 2024

Annual results. Linked collateral: full PDF report.

Event

International Women’s Day

Calendar Event: Mar 8. Lead-up: 7 days. Yearly recurrence.

Event

Annual Gala 2026

Calendar Event: Oct 15. Lead-up: 21 days. External link to ticket page.

Media recommendations

  • Select multiple images for programs. Upload photos of participants, volunteers, and community events.
  • Collage for impact summaries, to show several beneficiaries or program moments in one post.
  • Ken Burns Video for powerful single photos you want as Reels or TikToks.
  • Always prioritize photos of people (with consent) over logos or graphics.

Collateral strategy

  • Upload annual impact reports
  • Upload beneficiary success stories (written and video)
  • Upload event flyers and program brochures

Example week of posts

This example week shows one possible set of posts for this catalog. In practice, your schedule sets the days and the AI Manager picks the items.

Monday

Student success story: Maria read her first chapter book

Wednesday

Volunteer spotlight: why Sarah gives her Saturdays

Friday

Impact report highlight: 200+ students served this year

Saturday

Giving Tuesday countdown: 10 days to double your impact

Pro Tips

  • •Catalog beneficiary stories as Social Proof. Real stories do better than posts with only numbers.
  • •Set longer lead-up periods (14 to 21 days) for major fundraising campaigns, so interest grows before the day.

Common Questions

Next steps